Consistently Ranked The World’s #1 Master In Sport Management Program. Find Out If You Are Eligible Today!

Consistently Ranked The World’s #1 Master In Sport Management Program. Find Out If You Are Eligible Today!

How to Design, Test, and Build the Best Business Models and Invincible Companies

with Professor Yves Pigneur, 22 February 2022 (1-day)

Is innovation key for your company? Is it ready to constantly reinvent itself, compete on superior business models, and transcend industry boundaries? Are you excited to deep dive into the invincible or resilient company? 

In today’s competitive environment it is increasingly difficult to gain a competitive advantage based on product and technology innovation alone.
In this course, Prof. Pigneur will illustrate how companies can gain a competitive edge by moving from competing on products and prices towards competing on business models. 70% of new products and services do not deliver on expectations when launched. Prof. Pigneur will show how to reverse this statistic by systematically testing your business ideas with a library of practical experiments.
Last but not least, he will outline what is required from organisations to survive and thrive by designing an innovation culture, innovation portfolios, and the corresponding organisational structures while remaining world-class at managing the existing business.

Prof. Yves Pigneur

09:00 – 17:00
22 Feb 2022
One day

Course fee
1,100 CHF*
Certificate of Attendance

Deadline of registration: 10 February 8 PM CET. Please note that according to Swiss Federal regulations, the COVID 2G pass will be mandatory to access the building.

Prof. Yves Pigneur has been a professor at the University of Lausanne since 1984. Together with Alex Osterwalder, he invented the Business Model Canvas, Value Proposition Canvas, and Business Portfolio Map – practical tools that are trusted by millions of business practitioners. They co-authored the international bestselling books Business Model Generation, Value Proposition Design, and recently The Invincible Company. Prof. Pigneur and Alex are ranked No. 4 in the Thinkers50’s Most Influential Management Thinkers in the world and hold the Thinkers50 Strategy Award.

Examples of the publications

*AISTS family members will benefit from a discount by sending us your information at to receive the promo code.

  • 50% discount to the AISTS Alumni: CHF 550**
  • 30% discount to the IFs, NFs & NOC: CHF 770

**includes the special Alumni dinner invitation from AISTS


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